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Deborah Thomas - Global Communications
WebDec 17, 2024 · Brand awareness and marketing is all about getting large number of impressions in a short time span. The content generates multiple viewership simultaneously and impacts visibility. In private... WebTikTok LIVE is great for driving brand awareness, but it also is effective at driving sales, too. 50% of TikTok users have bought something after watching TikTok LIVE. TikTok users are also more likely for all sorts of engagement over non-users, including: 1.6x more likely to watch branded LIVE to discover brands funny boy halloween costumes
Jolene Peixoto - Vice President, Marketing Strategy
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